Apple and Sony have been told by EU officials that they must repair user trust issues. A speech by European Union Justice Commisioner Viviane Reding made reference to recent controversies over Apple's location tracking software and the hacking of Sony's Playstation Network.
She claimed trust in the companies had been weakened and that “those in charge have to take the relevant technical and organizational measures to guarantee protection against data loss or an unjustified access" in order to restore it. Reding also criticised the seven days that Sony waited before notifying customers of the security breach.
Both companies have responded to the criticism levelled at them. Apple have denied any tracking of iPhones and Sony have reported that they are rebuilding the Playstation Network with beefed-up security. However, the issues have still been raised and both companies will have to work hard to restore trust.
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